If Trump wins, we’ll look back on the strategy of playing not to lose as a key factor. Nearly 9,000 bicycle helmets will be going to children across Ohio this spring thanks to the Put A Lid On It! Biden tends to put a "lid" on it at 9 or 10 in the morning, saying his press corps has nothing to cover. Lid means a politician goes into, I guess, a garbage can or something … the lid, they put the lid on it,” Trump said. With 42 days left, Biden campaign again calls a lid on the day. Our online campaign called on General Mills, the manufacturer of Yoplait to “put a lid” on rBGH, and gave activists the tools to send that message directly to the CEO. We launched our ’Put a Lid on it!’ campaign with an awareness week. As a result, Yoplait is now rBGH free. The Put a Lid on It series dovetails with Helmets for Heroes, a campaign started two years ago by skier Brad Spence and luger Sam Edney to increase awareness about traumatic brain injuries. Joe Biden’s campaign announced a lid on the campaign at 9:22 A.M. Annnnd there it is: at 9:22 a.m., 42 days before the election, a lid has been called by the Biden campaign — Jake Schneider (@jacobkschneider) September 22, 2020 campaign, a continued partnership between the Ohio Department of Transportation and the Ohio Chapter of the American Academy of Pediatrics. “That means he’s going to stay in the basement all day,” Trump said as the crowd laughed. ODOT contributed approximately 6,500 of the helmets. Biden’s campaign clarified that this was not a “full lid” since the former vice president would speak to supporters late-Sunday evening at a virtual “I will vote” concert. On April 16, the Ohio AAP distributed more than 9,000 bike helmets to partners in preparation for the Put a Lid on It! Trump spoke about Biden at a rally in Prescott, Arizona, on Monday afternoon. The Biden campaign ‘called a lid’ for the day at 9:41 a.m.,” the Trump campaign said in an email blast. In Portsmouth, we developed and implemented a plan to disseminate local guidance that incorporated advice from the BRS and VASBI. Bike Helmet Safety Awareness campaign. In 2009-2010, following on the success of our “Put a Lid On it” campaign (see below), we continued to put pressure on the sole manufacturer of rBGH, Eli Lilly. Put a Lid on It! The 'Put a lid on it' campaign is launched. Bike Helmet Safety Campaign. Working with many partners dedicated to ridding the world of rBGH, BCA activists persuaded General Mills to do the right thing. Biden tends to put a “lid” on it at 9 or 10 in the morning, saying his press corps has nothing to cover. A “lid” usually also means the campaign will not conduct press conferences or dispense press releases the remainder of the day. No events, no questions. 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